Store sales
Comment le numérique peut-il booster les ventes et fidéliser les clients en point de vente ?
This course is designed to meet the challenges posed by the transformation of the sales profession, particularly with regard to digitalization. It validates the skills required to welcome and sell in a sales environment: welcoming and advising customers, adopting the right posture and promoting a good customer experience, communicating on social networks and selling using digital tools.
What is the content of the "Boutique Sales" training course?
- Réussir ses ventes en boutique
- Prioriser ses tâches au sein de la boutique
- Attirer et fidéliser les clients
- Utiliser les outils digitaux
- Les leviers de l’influence
- S’adapter à la personnalité du client
The course is composed of videos of good practices andillustrations via short and synthetic scenarios (good / bad practice).
We'll support you every step of the way, with a presentation of the platform and answers to your questions. You'll also benefit from personalized support from an expert trainer and sales representative, with practical exercises based on situations you may encounter.
The content of the individual sessions is defined with you to best meet your needs.
What are the objectives of this training course?
After completing this boutique sales training course, you'll be able to welcome your customers and identify their needs, advise them at the point of sale, and conduct and conclude the sales interview using influencing techniques. You'll also be able to use digital tools to communicate, attract and sell to customers. This training course will enable you to manage your time more effectively and increase your efficiency in the store.
Successfully greeting and selling in-store
You'll be able to welcome customers in the store/boutique, and sell face-to-face and remotely. You'll be able to understand the customer's needs and propose an appropriate solution, deal with objections and systematically close your sales.
Adapting to the culture and personality of your interlocutor
The training will also enable you to communicate more effectively with people from different cultures and personalities, to manage your customers' disabilities, and to react effectively to conflicts and customer complaints.
Discover digital sales tools
You'll be able to use digital tools (e.g. iPad, social networks, website) before, during and after your sales to better discover needs, argue, deal with objections and close.
Who should attend?
Cette formation certifiante est particulièrement adaptée aux vendeurs exerçant dans un espace de vente (boutique, centre commercial spécialisé…) qui souhaitent compléter leurs compétences d’accueil et de vente à l’aide d’une dimension numérique.
Contactez nous par téléphone ou via le formulaire de contact, un entretien sera effectué avec l’un de nos conseillers lors de votre inscription pour valider que la formation est adaptée à vos besoins. Suite à l’entretien, nous déciderons des dates de formation.
Our disability advisor can help you tailor the program to your needs.
Get certified with Inéa Conseil
Cette formation mène à une certification enregistrée au Répertoire Spécifique (RS6239) par notre organisme le 25/01/2023 et sa date de fin de validité est le 25/01/2026, qui valide les compétences d’accueil et de vente dans un espace commercial : accueillir et conseiller son client, adopter sa posture et favoriser une bonne expérience client, communiquer sur les réseaux sociaux et vendre à l’aide d’outils digitaux.
Pour connaître les combinaisons possibles et bénéficier d’un développement de carrière sur-mesure, n’hésitez pas à contacter l’un de nos conseillers pédagogiques.
Training dates and locations
Our training sessions for Boutique Sales are available all year round, face-to-face in Paris and in all regions thanks to our network of expert trainers and coaches, in hybrid and even 100% distance learning. We provide all the resources needed to ensure an optimal, high-quality learning experience. Depending on the support formula, we offer various resources such as video courses from certified coach-trainers, physical interventions to support your teams and even personalized sessions with an expert coach.
Contact us for upcoming training dates and locations near you.
Rates & financing
How much does this course cost?
You can contact one of our pedagogical advisors to discuss your training project and find out how much it will cost.
How can this training be financed?
We offer several financing solutions:
- Personal training account (CPF)
- Skills Operators (OPCO)
- France Travail
- Your company's skills development plan
Why choose Inéa Conseil?
Inéa Conseil is a training training organization recognized for its expertise in management and skills development. Since 2008, we have trained over than 2 000 people a year, including employees of major companies and private individuals. Our innovative teaching methods, including video learning and filmed scenarios, guarantee an enriching and effective learning experience.
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- Field studies and case studies
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- Individual, results-oriented coaching, with a review and ongoing support.
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- Des formateurs et coachs experts
- Face-to-face training in Paris and throughout France
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DISABILITY
Accessibility for people with disabilities: online or face-to-face PMR-accessible program. Give us a call so that we can guide you according to your disability.
Olivier Jacob, disability consultant: 0147203146 - contact@ineaconseil.fr
Learn in a fun way with film clips
Successfully greeting customers in a boutique : Riens du Tout
An old-fashioned and unwelcoming department store, where the staff works in a dilettante way, the Grandes Galeries is not doing well. Hence the decision of the managers to appoint a new CEO, whose mission will be to bring the store out of its slump, failing which it will be closed. Modern management methods and staff motivation are on the dashing director's agenda.
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